Commercial Truck Trader Adds Two Regional OEM Managers

Commercial Truck Trader is pleased to announce the addition of industry experts Mike Jennings and Mike Hyde to their team as Regional OEM Managers. These roles were specifically created to expand Commercial Truck Trader’s relationships with OEMs (Original Equipment Manufacturers) by ensuring that manufacturers and their dealers are provided with prioritized, personal attention. Jennings and Hyde will work directly with regional representatives for major manufacturers and will also work in conjunction with our Strategic Initiatives Team to grow and foster relationships with existing OEM partners. The creation of these positions highlights the intentional focus and careful consideration Commercial Truck Trader is placing on forming and developing relationships with OEM dealers. “Our new Regional OEM Manager positions will be instrumental in expanding opportunities for dealers and consumers alike, and we’re thrilled to have Mike Jennings and Mike Hyde join our team’” says Shalynn Haddox, Senior Director of Sales. “As they help Commercial Truck Trader continue to grow our OEM relationships, dealers will have more dynamic avenues for inventory exposure and buyers will have more options as they search for products that impact their businesses and livelihood.” Jennings and Hyde bring extensive knowledge and experience in fostering industry relationships and supporting dealers using advertising solutions. Jennings joins Commercial Truck Trader after many years at Ford Motor Company, and will support the Northeast, Southeast, and the Eastern part of the country. Hyde has been with Commercial Truck Trader for approximately 14 years and will support the Midwest, Central, and the Western part of the country. “With growing focus on OEM relationships, it’s an exciting time to join Commercial Truck Trader,” says Jennings. “I am very much looking forward to building and strengthening our OEM and dealer partnerships, which are so important.” Says Hyde. “I started my career at Commercial Truck Trader as a Sales Account Executive, and look forward to utilizing my dealership and OEM experiences in my new position to build OEM relationships that will ultimately connect more buyers with our sellers.” 

About Commercial Truck Trader 

Commercial Truck Trader is the industry leader serving sellers of light, medium, and heavy duty trucks and trailers. With over 1,000,000 monthly unique visitors to, our main purpose is to bring buyers and sellers together. Commercial Truck Trader is also committed to providing innovative products that help manufacturers and dealers generate leads, drive sales, and maximize profits. For more information about Commercial Truck Trader, please visit

About Trader Interactive 

Trader Interactive connects buyers and sellers in the powersports, recreational vehicle, aircraft, commercial truck, and equipment industries through a broad portfolio of marketplaces that reach 9 million unique monthly visitors. Leveraging artificial intelligence on an innovative cloud platform, the company’s innovative digital solutions improve the lifestyles and livelihoods of consumers, customers and employees around the world by intuitively and seamlessly connecting people to vehicles for work and play. Trader Interactive powers lifestyle vehicle marketplaces Cycle Trader, RV Trader, ATV Trader, PWC Trader, Snowmobile Trader and Aero Trader as well as commercial equipment segments Commercial Truck Trader and Equipment Trader. In addition, the company powers thousands of dealership websites through Commercial Web Services and RV Web Services, and offers unique data insights and technology that assist dealers in more effectively running and marketing their dealerships as well as better serving their customers. The company has more than 350 employees and is based in Norfolk, VA. For more information, visit